Creative direction, 3D Design, Post-production: Dusia Alexeeva
Objective: During my time at a design firm, I led the creative direction and design of trade show booths for several high-profile clients, including Gazprom, Rosneft, and Sberbank of Russia. These booths were designed to enhance brand visibility and engagement at international events, ensuring that each client’s message was effectively communicated through immersive, visually compelling spaces.
Process: I took a holistic approach to booth design, incorporating 3D models and architectural layouts to create functional yet visually striking spaces. Each design was tailored to reflect the client’s brand identity while optimizing the booth’s flow for maximum visitor engagement. I carefully reviewed calculations, drawings, and design models to ensure precision and functionality.
Post-production, I supervised the execution of the designs to ensure they met the highest standards of quality and client satisfaction. This involved collaborating closely with engineers and production teams to bring the concepts to life.
Outcome: The trade show booths were highly successful, helping clients elevate their brand presence at major international events.
