Creative direction, Packaging Design, Post-production: Dusia Alexeeva
Happy Cream is an ice cream shop nestled in the heart of Long Beach, California. As the designer behind the brand, I conceptualized and created the logo, packaging, and interior ambiance of the store. Drawing inspiration from the vibrant culture and rich history of Long Beach, I infused playful elements and bright colors into the design to evoke a sense of joy. The store's interior reflects the community's spirit, blending modern aesthetics with nods to local traditions. The result is a welcoming space that celebrates the essence of Long Beach while offering a delightful ice cream experience for locals and visitors alike.
